21.03.11 optivo among the top in "Berlin’s Best Employer 2011" contest

Berlin, 21 March 2011 – It is now official: optivo is one of Berlin’s best employers. At a recent contest initiated by consulting firm Faktenkontor, the email marketing specialist received the best possible score of five stars for its performance as an employer to secure a place in the Top 5. The timing for this distinction couldn’t be better: Founded around ten years ago, the company now employs a highly-qualified team of more than 70 – and an end to the dynamic growth is still nowhere in sight. The award will help to attract further developers, online project managers, sales professionals and marketing specialists from all over Germany to the company’s striking headquarters located in the centre of Berlin.

 

The Ellington Hotel, nestled in a prime location between Berlin’s Ku’damm, Zoo Station and KaDeWe, provided the stylish backdrop for the awards ceremony last Wednesday. Accepting the award for fourth place overall was optivo Managing Director, Ulf Richter. optivo was thereby simultaneously the best-placed internet company in the contest. The award emphasises the email marketing specialist as one of Berlin’s most desirable employers. 

 

Ulf Richter, Managing Director of optivo GmbH, explains: "The award has a particularly special meaning for us as an innovative, leading technology firm because it focuses on soft factors such as the firm’s corporate culture rather than on mere naked figures. In a dynamic environment such as the one in which we operate, we especially rely on the personal initiative, team spirit and professionalism of each and every employee without losing any of the fun factor. To help attain this we need to ensure open and clear communication. The proof that we do this successfully makes us very proud!"

 

optivo is one of the genuine success stories on the Berlin internet scene. Founded with private funds in 2001 as a start-up, the email marketing specialist has long since grown to be a medium-sized firm and today is one of Europe’s largest email dispatchers. The company sends around ten billion emails on behalf of its clients annually. The list of optivo customers encompasses more than 600 companies that include renowned names such as BILD.de, Die Bahn (German Railways), Die Zeit (leading German weekly broadsheet), Germanwings, Henkel, Plus.de, Sixt and Tchibo. optivo also actively promotes transparency and high quality standards in email marketing. 

 

The "Berlin’s Best Employer" contest takes place each year. All individual firms in the Berlin metropolitan region are eligible to enter. The scientific study is based on a survey of management and staff of the participating companies. The methodological foundations are based on a well-established model that was developed by Prof. Werner Sarges from the Helmut Schmidt University of Hamburg. The central idea is the perception of the company as a personality and key areas of focus revolve around the organisational structure and corporate culture.

optivo:
optivo is one of the largest email marketing service providers in German-speaking Europe. Since establishment in 2001, the Berlin-based company has counted among the technologically leading providers and trendsetters in the area of email marketing. optivo offers comprehensive email marketing including SMS and fax from a single source. The portfolio extends from the distribution of newsletters and campaign emails with a secure, reliable and powerful email marketing software (optivo^® broadmail) to individual strategy and entry consultation, email optimisation and address generation (optivo^® consulting) as well as providing market relevant infomartion and best-practice knowledge (optivo^® campfire). More than 600 clients from diverse sectors put their trust in optivo know-how and technology, including well-know brands such as Accor Hotellerie, BILD.de, Bosch Power Tools, buch.de, Die Bahn, Die Zeit, Germanwings, Henkel, HypoVereinsbank, Panasonic, Plus.de, QVC, Tchibo and TUI Cruises. optivo actively promotes transparency and high quality standards in email marketing. It is a member of the Deutschen Dialogmarketing Verband "DDV" (German Dialogue Marketing Association), the Bundesverband Digitale Wirtschaft “BVDW” (Federal Association of the Digital Economy) and the Verband der Deutschen Internetwirtschaft "eco" (Association of German Internet Business). As one of the earliest members of Germany’s largest whitelist project ‘Certified Senders Alliance’ optivo stands for highest email delivery rates. In March 2011, optivo received the first "EuroCloud Star Audit SaaS" quality seal in Europe for its optivo^® broadmail cloud service.

Media contact:
optivo GmbH
Harald Oberhofer
Marketing Director
Wallstrasse 16
D-10179 Berlin
Phone: +49 (0)30-76 80 78 117
Fax: +49 (0)30-76 80 78 499
press@optivo.net
www.optivo.net

MärzheuserGutzy Kommunikationsberatung GmbH
Jochen Gutzy (Managing Director)
Theresienstraße 6-8 / Ecke Ludwigstraße 21
D-80333 München
Phone: +49 (0)89-2 88 90 480
Fax: +49 (0)89-2 88 90 45
optivo@maerzheusergutzy.com
www.maerzheusergutzy.com